What is it?
Autoketing’s Facebook chat box is a live chat application that lets online businesses connect with their customers through Facebook Messenger. It lets e-commerce websites set up automated messages for notifying visitors about subscriptions, abandoned cart recovery, order status updates etc. The app aims at using Facebook’s worldwide reach and popularity for attracting and keeping touch with customers at all times. It helps in making the website better with a customisable icon that helps support customers as and when needed, gaining their trust and aiding in increasing loyalty and conversion rate.
Why is it needed?
Facebook’s popularity as a social media platform makes it one of the best mediums for reaching more people and growing an online business. Facebook messenger can be used by businesses to contact and acquire new customers, stay in touch with existing customers, keep them updated with order status, offers and discounts, start marketing campaigns and more.
Facebook chat box lets businesses achieve these objectives with automation and customisable options. It comes with the following features and benefits:
· Conversation starters
Facebook chat box comes with conversation starters that encourage customers to send messages to the business through messenger. This gives customers an easy way to get their queries answered, eventually leading to higher conversion rates.
Online businesses can create popups with different discount codes and offers to persuade them to subscribe and make purchases. This can help new, as well as existing customers to make purchasing decisions.
· Chatbot and automation
Autoketing’s Facebook chat box lets online businesses add a chatbot with smart reply features. A number of replies can be set up and automated, including but not limited to greetings, frequently asked questions (FAQs), order confirmation and status updates, discount offers, etc. This feature is beneficial to both, the staff and the customers, as it saves their time and ensures that the customers’ queries get resolved appropriately. Plus, status updates regarding people’s orders helps them know about the whereabouts of the products they ordered without having to contact the business separately, making the experience more convenient and accessible. On top of all this, businesses can also set up friendly reminders to be sent to customers who added items in their cart but didn’t check out, potentially increasing abandoned cart recovery and conversion.
· Marketing campaigns
Being a popular social media platform, Facebook is one of the best platforms for businesses to promote their products. The Facebook chat box builds a list of customers who interact with the business through messenger, and ensures that their marketing campaigns reach all of them. People today tend to check their social media apps on a regular basis, and thus would be made aware of these campaigns from time to time.
Facebook’s popularity makes it one of the best platforms for getting in touch with customers on a regular basis and keeping them updated with new products and offers. Facebook chat box lets online businesses run campaigns using Facebook messenger, and providing customer support any time with live chat and chatbot. The app aids the business and the customers with the availability of quick and accurate replies, resulting in higher revenues.