The Problem
Oralia is a contemporary Indian artificial jewelry brand catering to the dynamic and trendsetting individuals of today's fast-paced generation. Despite its compelling product range and unique positioning in the market, Oralia faced a significant challenge: more than 90% of visitors to their website exited without sharing any contact details. The brand lacked the tools to capture and retarget these potential customers, affecting customer engagement and revenue.
Solution by QuickReply.ai
To address this challenge, QuickReply.ai implemented a website popup solution. This popup featured an attractive offer designed to capture website visitors' contact information.
Oralia was then able to retarget these potential customers on WhatsApp. This strategy increased the customer base and contributed significant revenue to the company.
Results
Oralia experienced a 1,782% ROI, proving the effectiveness of the strategy. The popup solution captured and retargeted potential customers, significantly contributing to the brand's revenue.
Conclusion
QuickReply.ai's WhatsApp marketing automation solution was instrumental in turning around Oralia's customer engagement metrics. The campaign captured and retargeted potential customers, achieving an incredible ROI of 178x. This case study is a testament to QuickReply.ai's capabilities in providing effective and scalable solutions for e-commerce brands.